Source: TikTok opens a $6 million fund to pay creators of popular AR effects
Summary
TikTok will reimburse creators who produce popular augmented reality (AR) effects through its new Effect Creator Rewards fund. For now, payments from the $6 million budget will reflect engagement and focus on effects used in the U.S., UK, France, Germany, Italy and Spain. Creators will only be able to earn $700 for each effect used in 500,000 unique videos within 90 days of publishing, however.
Fact
💰 TikTok sets up a $6 million fund to pay creators for their augmented reality effects.
💵 The payouts are based on engagement and will start at $700 for each effect used in at least 500,000 unique videos within 90 days of being published.
🎨 The fund will initially only be available to creators in the US, UK, France, Germany, Italy and Spain.