Source: Apple touts $1.1 trillion in App Store commerce in 2022, with $104B in digital sales
Summary
Apple’s App Store ecosystem generated $1.1tn in developer billings and sales in 2022 – $910bn from the sale of physical goods and $109bn from in-app advertising. Developers have earned over $320bn on the App Store from 2008-2022. Small app developers’ earnings have risen by 71% between 2020 and 2022, outpacing large app developers, according to the report.
Fact
💰 The App Store ecosystem generated $1.1tn in developer billings and sales, $910bn from the sale of physical goods and services, $109bn from in-app advertising, and $104bn from digital goods and services.